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Privacy Policy

YB is committed to protecting your privacy. This Privacy Policy explains our data processing practices and your options regarding the ways in which your personal data is used. If you have any requests concerning your personal information or any queries with regard to our processing please contact us at [email protected]

Information collected

YB collects the details provided by you on registration together with information we learn about you from your use of our service and your visits to our web site and other sites accessible from them. We also collect information about the transactions you undertake including details of payment cards used.

The type of information we would collect is as follows:

  • Name Address email and Phone Number
  • Demographic information
  • Information that you provide
  • Information collated from surveys
  • Complaints or queries about the network service or the website

We may collect additional information in connection with your participation in any promotions or competitions offered by us and information you provide when giving us feedback or completing profile forms. We also monitor customer traffic patterns and site use which enables us to improve the service we provide. There will be an opt in section provided, should you change your consent, please email [email protected] with the word unsubscribe in the heading. You may rejoin our mailing list at any time.


The information gathered during the online ordering process is submitted over a secure encrypted connection (128-bit SSL)


Certain features of our site require Cookies in order to function. A Cookie is a small piece of information that is placed on your computer, and is used to differentiate you from other users accessing our site. We use this so that we can ensure your information is kept separate from that of other users of the site. For more information on cookies, please refer to the documentation provided with your web browser software. If you wish to refuse Cookies (although this may mean you are unable to use our website) please go to which provides further information

Use of your information and your preferences

We will use your information to provide and personalise our service. We will also use your contact details to communicate with you. We may use your information to send you offers and news about YB products only. We may contact you by post, email, telephone or fax for these purposes.

If you do not want to receive commercial communications from us, please email [email protected] with the word unsubscribe in the heading. If you need to update and register new details please send an email to [email protected] including the word update in the header, and clearly showing both the details to be unsubscribed, and those to be added.

Please note that there may be instances where it may be necessary for us to communicate with you, in any event, for administrative or operational reasons relating to our service.

Disclosures of your information

We will never pass your personal data to anyone else outside of Yellow Buses, except as necessary to carry out our business, or as required by law or other legal process , or for any successors in title to our business.

Other web sites

Our web site may contain links to other web sites which are outside our control and are not covered by this Privacy Policy. If you access other sites using the links provided, the operators of these sites may collect information from you which will be used by them in accordance with their privacy policy, which may differ from ours. We do not accept any responsibility or liability for the privacy practices of such third party websites and your use of such websites is at your own risk.

Access rights

You have a right to access the personal data that is held about you. To obtain a copy of the personal information YB holds about you, please write to us at the following address: Privacy Policy Information, Bournemouth Transport Ltd, Registered Office: Yeomans Way, Bournemouth BH8 0BQ enclosing your postal details and a cheque for £10 payable to Bournemouth Transport Ltd.